BDS Advertisement

Despite BDS’s effort and impact, the movement remains mostly unknown amongst Americans. After getting to know many people unfamiliar with BDS, I identified that a lot of people showed interest in joining the movement but had never even heard of it before.

Date

October 6, 2025 - October 24, 2025

Parts

3-D Modeling

3-D Rigging

UV Mapping / Texturing

Brief

Inform viewer about the reasons behind the BDS movement. Use the fast action style of Coca-Cola advertisements to create an eye-catching, memorable message.

Worked alongside a musician to create all the visuals for a short Coca-Cola themed BDS advertisement to raise awareness about their complacency with war crimes.

Created a 3D animated advertisement that emulates Coca-Cola’s high energy advertising style to spread awareness.

Inspired several students at my school to join the movement and boycott divest and sanction companies complicit in Israel’s actions.

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